As a major supporter of Glasgow’s 2014 Commonwealth Games bid, Highland Spring is today (Friday 8 November) celebrating as Glasgow is named host city.
The announcement was made from Sri Lanka as members from the Glasgow bid team, including representatives from Highland Spring, beat off stiff competition from Abuja in Nigeria.
The 20th Commonwealth Games in 2014 will be the biggest event of any kind ever hosted by Scotland bringing 6,000 athletes and officials from 71 nations and watched by hundreds of thousands of spectators worldwide.
Since September 2006, Highland Spring has helped promote Glasgow’s “Back Scotland’s Bid” campaign through on-pack promotions, lorry livery, a competition to win a trip to a Commonwealth country, a kids’ flag design promotion and coaching clinic campaign with sporting heroes. In addition Highland Spring provided water for many bid related events.
Commenting on the win, Sally Stanley, marketing director of Highland Spring, a major supporter of Glasgow’s 2014 bid, said: “This is fantastic news, we are absolutely delighted. It’s been a marvellous campaign to support and is excellent news not only for Glasgow but for Scotland and the rest of the UK, and the many young athletic hopefuls who will benefit enormously from the Games in 2014. There is nothing like seeing competitive sport at first hand to get kids motivated, especially on home ground and this is a great opportunity to encourage thousands of children to participate in new sporting activities.
“As a long-term sponsor of many national and international sporting events we are committed to forging the link between active sport and good hydration and we are especially proud to have been involved in Glasgow 2014.
“I’d like to say a huge congratulations to the bid team. They have worked so hard to help Glasgow win the bid and they deserve this result 100%.”
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